The YouTube Advertising Agency That Delivers Results
We specialize on bing ads strategy to help deliver phenomenal returns on an undervalued platform.
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We specialize on bing ads strategy to help deliver phenomenal returns on an undervalued platform.
We believe YouTube is an incredibly undervalued advertising platform for most businesses.
YouTube plays such an important role in the customer journey, and it's significantly cheaper than other channels because most people don't like to invest in video.
We always build creatives that we know can deliver predictable results for our customers, and leverage YouTube's intelligent machine learning to help us get there.
We set up elite conversion tracking and in-depth reporting to help us understand exactly what part YouTube ads play in your customer's journey.
We love to experiment with different creatives, hooks and headlines to see what works best.
Doug Haines
You need to get your paid channel working. The results with PPC.io have been amazing and the demand has outstripped what we can deliver.
David Dinsmore
They've helped us consult on PPC efficiency for some of our billion-dollar clients. Next-level strategies.
Kathryn Wiley
Helped scale my travel business to heights I never thought possible. I almost can't handle the number of new leads we're getting.
Arlene McCoy
Helped us massively scale our eCommerce store. Nothing but glowing praise for them - Highly recommended.
Scale your revenue
Focus on what's effective
Bang for your buck
Outclass the competition
Here's how we launch YouTube ad campaigns.
Your YouTube campaign kicks off with a deep dive into your industry to understand exactly how we can craft a winning campaign. We bring together data-driven insights and creative strategy to identify the ideal ad formats tailored to your business needs. Our team crafts authoritative and engaging video content that not only enhances brand visibility but also primes your audience for conversion.
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Armed with insights, our in-house creative team collaborates with YouTube specialists to produce original videos that captivate and convert. We go beyond standard production, applying a rigorous creative testing process. This ensures each video has the right hook to grab attention and the persuasive power to drive a strong brand and conversion lift across your target segments.
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Launching a campaign is just the beginning. We continuously optimize your YouTube ads to achieve and maintain low CPMs and high visibility. Targeting custom intent audiences with precision, we adjust campaigns in real time based on performance data, ensuring an efficient reach and a significant increase in organic leads, brand, and conversion lift.
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Comprehensive
YouTube is probably the most undervalued advertising platform in the World.
We never charge based on ad spend %
Our only mission is to grow your business, not inflate your ads budget
$50k/year, at least.
$2k/month, for anything decent.
$1k/month, for the basics
Wasted ad spend, mediocre results
We do things that no one else does Our team of PPC experts are constantly pushing the boundaries of PPC marketing.
We never settle for mediocrity, which means we're on the cutting edge of developing new strategies & methods to grow advertising accounts in a way which will help our clients achieve sustained & profitable success.
Vigorous testing & experiments We genuinely care about turning your business into a profit-generating machine, and the only way to do that is with vigorous PPC testing.
We track results to perfection and find winning ad campaigns that drive outsized returns for your business.
Painstaking strategy Our team of PPC experts leave no stone unturned in devising the best strategy to grow your account.
We've seen every trick in the book and we know exactly what works for different brands in different industries.
We'll literally sit and brainstorm new campaign ideas and bring those into the PPC lab so that we can deliver for our clients.
We use big data Without strong data, you cannot succeed in PPC marketing. Far too often we see client's that simply aren't feeding Google Ads with the data it needs to perform optimally.
We feed Google's algorithm with micro and macro conversions to help Google (and other platforms) understand exactly what types of leads to target, and we clearly report that data back to you as well for full visbiility.
Everything you need to know about our YouTube advertising services.
Paid YouTube ads are 84% more likely to receive viewers attention than TV ads! Also, unlike TV ads (which show to a randomly massive demographic) since YouTube is powered by Google, they use machine learning to show your adverts to the perfect audience.
YouTube is still an underpriced platform in our opinion. The main reason for this is because of video creative - Most companies just don't have the resources to consistently make great video creative that works.
Big companies are stuck in the old-school TV mindset of huge ad production budgets. When in reality, the YouTube ads that we see work the best are much more down to earth, in the style of your favorite YouTubers. This is the approach we like to take, whilst also taking into consideration your specific product or service and what's working well in your industry. Successful YouTube ads include a compelling hook to capture attention, educational content to provide value, and a clear call-to-action to guide viewers on what to do next.
Instream ads, also known as video action campaigns, are ideal for driving conversions like email sign-ups, phone calls, or product purchases.
Utilize custom audience segments based on search terms, interests, or websites visited. Consider excluding converters and setting up demographics targeting, including household income, to reach your ideal audience. Additionally, we can allow Google to take over an find the best people to show our ads with the highest chance of conversion, using their machine-learning capabilities.
Start with a daily budget of at least $50 or more for optimal results. Use Target CPA bidding to specify the average amount you're willing to pay per lead or action.
We carefully monitor metrics such as click-through rate, conversion rate, and cost per action (CPA). We will then adjust your Target CPA and campaign settings based on performance to optimize results and get a lower cost to acquire a customer.