Digital Tapas Ltd, doing business as PPC.io (“we,” “us,” “our”), is a company registered in the United Kingdom (Company number SC792296). This policy explains when you can get your money back, how to ask, and what happens to your account when you do.
Payments are processed by Stripe, which acts as the merchant of record for every purchase through Stripe Managed Payments. Stripe handles payment processing, applicable taxes (VAT, GST, sales tax) and receipts. Refunds are issued through Stripe back to your original payment method.
The short version: if something we sold you did not work, tell us and we will refund it. If you simply changed your mind within 14 days and have barely used the service, we will refund that too.
1. What you are buying
PPC.io sells access on a monthly subscription, and credits that are spent on individual pieces of work.
- Subscriptions are billed monthly in advance and renew automatically until cancelled.
- Credits are included with a paid subscription each month, and can also be bought as one-off top-up packs.
- Credits are spent when you run work such as an audit, a set of design concepts, or a page build. The cost of each action is shown in the app before you spend anything.
2. Cooling-off period
If you are a consumer in the UK or the EU, you have a statutory right to cancel a purchase within 14 days.
Because our service is digital and delivered immediately, starting a run means asking us to begin supplying it straight away. Where you have consumed a meaningful amount of the service, we may reduce a refund to reflect what you used. In practice we are generous about this: if you have run very little, we refund in full.
Beyond the statutory period, the rest of this policy applies.
3. Subscriptions
Cancelling. You can cancel at any time from Settings, or by emailing us. Cancellation stops the next payment. You keep access, and any credits remaining, until the end of the period you have already paid for.
Refunds on a renewal. If a renewal catches you by surprise and you have not used the new period’s credits, contact us within 14 days of the charge and we will refund it in full.
Partial months. We do not automatically pro-rate an unused part of a month, because you keep full access for the period you paid for. If your circumstances are unusual, ask us.
4. Credit top-up packs
Top-up credits are sold as one-off purchases and expire 12 months after purchase.
- Unused packs. If you have not spent any of a pack, we will refund it in full within 30 days of purchase.
- Partly used packs. We can refund the unspent portion at the rate you paid. Spent credits are not refundable, because the work has already been produced and the underlying AI and infrastructure costs have been incurred on your behalf.
5. When work fails
You should never pay for work that did not produce anything.
If a run fails, our system returns the reserved credits to your balance automatically. This applies to audits, concept packs and page builds alike. You do not need to ask, and you do not need to notice.
If a run failed and the credits did not come back, that is a bug on our side. Tell us and we will restore them.
6. When the work is not what you hoped
Our audits and generated pages are produced by AI, and taste is subjective. We do not offer refunds purely because you dislike a design direction, since the work was genuinely produced and can be regenerated with a different steer at the normal cost.
That said, we do refund where the output is broken rather than merely not to your taste: a page that does not render, an audit that analysed the wrong site, results that are empty or obviously incoherent. If you are not sure which side of the line you are on, contact us and we will look at the actual run.
We also do not refund based on advertising performance. We give you a diagnosis and a page; we do not control your traffic, your offer, or your market, and we make no guarantee of conversion or revenue outcomes.
7. Bring-your-own-key plans
On our bring-your-own-key plan, your own OpenAI and Anthropic accounts are billed directly by those providers for model usage, and your PPC.io subscription pays for the platform.
We can refund your PPC.io subscription under this policy. We cannot refund charges made by OpenAI, Anthropic, or any other third-party provider on your own account, as we never receive that money.
8. How to request a refund
Email support@ppc.io with the email address on the account and roughly when the charge happened. If it relates to a specific run, a link or an id helps but is not required.
We aim to reply within two business days. Approved refunds are issued through Stripe to your original payment method, and typically appear within 5 to 10 business days depending on your bank or card issuer.
Your Stripe receipt email also contains a link with the details of any charge.
9. Chargebacks
If something has gone wrong, please email us first. We would much rather fix it or refund it than have you raise a dispute, and we can usually resolve it the same week.
10. Changes to this policy
We may update this policy from time to time. The version that applies to your purchase is the one published on the date you paid.
11. Contact
Digital Tapas Ltd (trading as PPC.io) Company number SC792296, registered in Scotland Email: support@ppc.io