AI agents for Google Ads.

The first one finds your wasted spend and blocks it.

Agent 1 is ready You approve every change
Wasted Spend Ridgeline Outdoor · Demo account
Done

Wasted spend found

£5,239

in 141 search terms

  1. caravan awning Definite waste
  2. kids waterproof Block before it spends
  3. camping gear ebay Definite waste
  4. tents under 20 Possible waste
  5. outdoor shop dublin Definite waste
  • Definite waste 77
  • Possible waste 64
  • Move or block early 16
  • Kept running 1,362

Every search checked

First, it learns your business inside out.

You can edit every line Updates when your account changes
Ridgeline Outdoor Business profile
Ready
  • Your website
  • Your Google Ads
  • Rival sites
  • Sells TentsWalking bootsWaterproofsRabBerghausOsprey
  • Does not sell HireRepairsSecond-handKids sizes
  • Delivers to UK mainland only
  • Your brand RidgelineRidgeline Outdoor
  • A sale means A paid Shopify order
  • Rivals Mountain WarehouseGo OutdoorsDecathlon

Here's what it found in a demo account.

Blocks searches that never buy.

One negative, "hire", blocks 13 searches for gear the shop does not rent out.

The agent proposes "hire" as a broad match negative: the shop does not hire gear out, so the click cannot become an order. 13 search terms, none converted.
13 searches, 1 negative

Finds your brand searches in the wrong campaign.

People searching your name, bought by the wrong campaign. It gives you two steps to move them.

The agent sees people searching for the brand by name in a shopping campaign and proposes two steps: add the keyword to the brand campaign in Google Ads, then add the negative here.
£1,200 in the wrong campaign

Stops new waste before it costs a penny.

"Kids" searches showed the ad 8,597 times. The shop only sells adult sizes.

The agent proposes "kids" as a negative before it spends: the shop sells adult sizes only, so children's searches cannot fit. 8,597 impressions.
The schedule page: agents cover 9 of 13 projects, with the next launch tomorrow.
8,597 impressions, £0 spent

Four steps to a cleaner account.

  1. The Launchpad: the Wasted Spend agent is live, six more agents are coming, and the launch panel picks projects, campaigns, dates and a schedule.
  2. The inbox: two reports on the way, and a list of finished reports with the spend at stake on each.
  3. A report: £5,239 of £62,160 at stake over 30 days, split by type, with 22 proposals ranked by cost.
  4. One proposal beside the list bar: 12 negatives covering 77 search terms, ready to apply.

Try it for 7 days on your own accounts.

  • 5 seats
  • 5 projects
  • 50 agent runs
Get early access

$199 to $499 a month, expected.
Priced by ad accounts.

Agent one is ready. Eight more are on the way.

Google Ads first. Meta Ads and GA4 next.

  1. Google Ads First
  2. Meta Ads Next
  3. GA4 Next
  4. LinkedIn Ads Later
  5. TikTok Ads Later
  6. Shopify / CRM Exploring

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